ANNUAL EEO (Equal Employment Opportunity)
PUBLIC FILE REPORT
Period Covered by Report: October 1, 2007- September 30, 2008
Stations: KKNU-FM; KMGE-FM and KEUG-FM
These three stations operate out of the same Eugene, Oregon office/studio site.
The licensee is McKenzie River Broadcasting Company (“MRB”)
Overview of Full Time Hires:
During the period covered by this report the stations hired three full time
employees:
- Two Salespersons
- One Promotions Director
MRB recruited for all three (3) of these positions
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HIRE #1 SALES PERSON
Number of Applicants Interviewed: Eight (8)
RECRUITMENT SOURES USED:
|
Referral Source
|
Interviewees/Outcome
|
|
Management Outreach, direct
|
1 / Not Hired
|
|
|
1 / Not Hired
|
|
Management Outreach to Advertising Agencies and Media Salespersons
|
2 / Not Hired
|
|
Outreach by Other MRB Employees
|
1 / Hired 1/17/08
|
|
Ads on MRB’s Own Stations
|
1 / Not Hired
|
|
Newspaper: Eugene Register Guard
|
2 / Not Hired
|
HIRE #2 SALESPERSON (KKNU-FM, KMGE-FM, KEUG-FM)
Number of Applicants Interviewed: Eight (8))
RECRUITMENT SOURCES USED:
|
Referral Source
|
Interviewees/Outcome
|
|
Management Outreach, direct
|
1 / not hired
|
|
|
1 / not hired
|
|
Management Outreach to Advertising Agencies and Media Salespersons
|
2 / Hired 1/23/08
|
|
Outreach by Other MRB Employees
|
1 / not hired
|
|
Ads on MRB’s Own Stations
|
1 / not hired
|
|
Newspaper: Eugene Register Guard
|
2 / not hired
|
McKenzie River Broadcasting (KKNU-FM, KMGE-FM, KEUG-FM)
ANNUAL EEO PUBLIC FILE REPORT October 1, 2007-September 30, 2008 Pg. 2
HIRE #3 PROMOTIONS DIRECTOR
Number of Applicants Interviewed: Five (5)
RECRUITMENT SOURCES USED:
|
Referral Source
|
Interviewees/Outcome
|
|
Management Outreach, Direct
|
1 / Hired 2/2/08
|
|
Oregon Association of Broadcasters Website (www.theoab.org)
|
0
|
|
Outreach by Other MRB Employees
|
1 / not hired
|
|
Ads on MRB’s Own Stations
|
0
|
|
Newspaper: Eugene Register Guard
|
0
|
|
ALL ACCESS.COM (Broadcast Industry
Job Opening Site)
|
1 / not hired
|
|
Word of Mouth
|
2 / not hired
|
SUMMARY OF INTERVIEWEE SOURCES:
Summary of Interviewee Sources for the three (3) full time positions filled during the
reporting period.
· Total Interviewees Twenty One (21)
RECRUITMENT SOURCES USED:
|
Referral Source
|
Interviewees/ Outcome
|
|
Management Outreach, direct
|
3 / One HIRED
|
|
|
2 / Not hired
|
|
Management Outreach to Advertising Agencies and Media Salespersons
|
4 / One HIRED
|
|
Outreach by Other MRB Employees
|
3 / One HIRED
|
|
Ads on MRB’s Own Stations
|
2 / Not Hired
|
|
Newspaper: Eugene Register Guard
|
4 / None Hired
|
|
ALL ACCESS.COM (Broadcast Industry
Job Opening Site)
|
1 / Not Hired
|
|
Word of Mouth
|
2 / Not Hired
|
There were no organizations or persons “entitled to notification” of any of these
three job openings because of having requested such notification.
McKenzie River Broadcasting ( KKNU-FM,KMGE-FM, KEUG-FM)
ANNUAL EEO PUBLIC FILE REPORT October 1, 2007-September 30, 2008 Pg. 3
ADDITIONAL OUTREACH INITIATIVES
The following is a summary of additional outreach Initiatives for the two year period October 1, 2006-September 30, 2008 (These Initiatives are in addition to the Stations’ recruiting for job openings).
• Participation in JOB FAIRS by Station Personnel Who Have Substantial Responsibility in Making Hiring Decisions: Management with hiring responsibility participated in the following four job fairs during the two year period. .
· Lane County Youth Career Fair at Lane County Fairgrounds February 13, 2007 KKNU Program Director Jim Davis, KEUG/KMGE Program Director Jeff Baird, Promotions Director Josh Kelly, and Sales Manager Dave Wiles participated.
· Career Fair at Thurston High School April 25, 2007 Promotions Director Josh Kelly attended.
· Career Fair at Springfield High School April 23, 2008 KKNU-FM Program Director Jim Davis attended
· Lane Community College Career Fair April 24, 2008
Sales Manager Dave Wiles attended
• INTERN PROGRAM Designed to AssistMembers of the Community to Acquire Skills Needed for Broadcast Employment. Two Internships during the October 1, 2006-September 30, 2008
This internship was started and completed in April 2007. The intern was a college
student.This internship was structured to provide quality experience in all areas
of MRB’s broadcasting operations, including sales, programming, commercial
production, and engineering, including discussions with management.
This internship was started and completed in May 2008. The intern was a high
school student active at high school radio station KRVM. This internship was
structured the same way as Internship #1.
McKenzie River Broadcasting (KKNU-FM, KMGE-FM, KEUG-FM)
ANNUAL EEO PUBLIC FILE REPORT October 1, 2007-September 30, 2008 Pg 4
ADDITIONAL OUTREACH INITIATIVES … Continued
• Participation in a SCHOLARSHIP PROGRAM Designed to Assist
Students Interested in Pursuing a Career in Broadcasting.
- Three Scholarships Awarded
MRB management participated actively in the award, during the October 1, 2006-
September 30, 2008 EEO reporting period, of three Eugene Area Radio Stations
(“EARS”) Scholarships. This involvement included a leadership role in
successfully advocating and planning for these scholarships.
1. Scholarship #1
A $1,000 scholarship was awarded during the summer of 2007 to a high school girl active in her high school radio station and with career goal in “the field of communications.” MRB management interviewed the scholarship applicants, including the winner.
2. Scholarships #2 and #3
Two $2,000 Scholarships were awarded during the summer of 2008, one to a
high school student and one to a college student.
2007 EEO Report
ANNUAL EEO (Equal Employment Opportunity)
PUBLIC FILE REPORT
|
Period Covered by Report: October 1, 2006- September 30, 2007
Stations: KKNU-FM; KMGE-FM and KEUG-FM
These three stations operate out of the same Eugene, Oregon office/studio site.
The licensee is McKenzie River Broadcasting Company (“MRB”)
Overview of Full Time Hires:
During the period covered by this report the stations hired four full time
employees:
- One Mid-Day Announcer
- One Promotions Director/ Air Talent
- Two Salespersons
MRB recruited for all four (4) of these positions.
------------------------------------------------------------------------------------------------
HIRE #1 SALES PERSON:
Number of Applicants Interviewed: Thirteen (13)
RECRUITMENT SOURCES USED:
|
Referral Source
|
Interviewees/Outcome
|
|
Management Outreach, direct
|
5 /one hired
|
|
Oregon Association of Broadcasters Website (www.theoab.org)
|
None
|
|
Management Outreach to Advertising Agencies, Advertisers, “Rep Firm”, and Media Salespersons
|
3 /none hired
|
|
Outreach by Other MRB Employees
|
2 /none hired
|
|
Ads on MRB’s Own Stations
|
3 /none hired
|
HIRE #2 MIDDAY ANNOUNCER (KMGE-FM:
Number of Applicants Interviewed: Seven (7))
RECRUITMENT SOURCES USED:
|
Referral Source
|
Interviewees/Outcome
|
|
Outreach to Current MRB Employees
|
3 /none hired
|
|
Management Outreach to past MRB Part time Employee
|
1 / Hired
|
|
AllAccess.com (Broadcast Industry Website)
|
3 / none hired
|
|
Management Outreach to Broadcast Consultants & Radio Industry Employees Outside Eugene
|
0
|
|
Outreach BY Other MRB Employees
|
0
|
HIRE #3 PROMOTIONS DIRECTOR/AIR TALENT:
Number of Applicants Interviewed: Two (2)
RECRUITMENT SOURCES USED:
|
Referral Source
|
Interviewees/Outcome
|
